I have no opinions about Selena Gomez personally, so that was never a selling point for me, and yet the brand’s marketing and product quality have left me with a very positive impression. I have enjoyed the liquid blushes in the past and have heard wonderful things about the other products in the line. Overall, Rare Beauty is an exception to my viewpoint on celebrity makeup. Since Jungle Lights came out first, and several years ago, I wonder if Selena’s creative team was aware of that color story and chose to ignore the fact that they were creating something similar. It’s ironic that I recommend replacing one celeb item with another as Flower Beauty is also a celebrity brand, but founded by Drew Barrymore. The formula of the Rare Beauty eye shadows are more traditional, so it’s not as versatile as the palette from Flower Beauty. Jungle Lights has less impressive packaging, but the tones in it are more flattering, give more pigment and sparkle intensity, and blend easier so that I can even custom mix shades. I personally prefer more sparkle in my lid shades, so as much as I like this palette and the colors within it, I actually recommend to those who have a similar eyeshadow style as me to get the Flower Beauty Jungle Lights Palette instead. The satins don’t crease, but Ablaze and Passion sometimes settle in the lines of my eyes. The pink base in Ablaze doesn’t show as well on my skin tone, so I essentially use it as a topper shadow. I really wish there were some mattes in this palette, but because the four center shades are satins, those can be used as mattes. Rare Beauty Magnetic Spirit Eyeshadow Palette So, today I am analyzing a few products I got in 2021 and the first half of 2022 to see if my opinion on celebrity makeup brands and collabs will remain the same by the end of this review. This doesn’t mean those brands will forever have mediocre products attributed to their names, like the case of Haus Labs with their terrible run on Amazon, but seemingly successful rebrand at Sephora. The situation with Iggy Azalea and Doja Cat who did hardly anything to promote their collabs with BH Cosmetics, despite Doja Cat at least being known for enjoying makeup, demonstrates how much of a cash grab celebrity involved makeup products can be. Regarding celebrities, I seldom know anything about why they decided to get into the makeup industry until they actually have their own collaborations or start their own brands. With beauty influencers, they tend to have enough content on social media for people to be able to tell what their skill level/expertise is when it comes to beauty, as well as being able to see a pattern in their makeup preferences and whether or not it will align with the viewers. With a makeup artist, the passion for makeup is obvious because they made it their career. I have no issues with influencer and makeup artist brands, but something about celebrity brands tend to be a turn off for me.
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